Allbirds

Collection-page audit of allbirds.com

Score
71
Collections
1000
Pages read
300
Findings
845
No FAQ · 109Thin copy · 109Too deep · 99No intro copy · 55Duplicate target · 32Empty · 276No meta description · 61Title too long · 42Meta too long · 36No H1 · 13No sibling links · 13

Top collection opportunities

All 4 in the app →
  • womens shoes

    246,000 searches/mo · New collection · 120 products

  • shoes under 250

    40 searches/mo · New collection · 197 products

  • shoes under 100

    2,900 searches/mo · New collection · 23 products

Findings

  • Too deepAll Products4143 products3 words

    Not reachable within two clicks of the homepage. Link it from a parent collection, the navigation, or sibling collections.

  • Too deepAll Shoes - Men's and Women's3056 products3 words

    Not reachable within two clicks of the homepage. Link it from a parent collection, the navigation, or sibling collections.

  • Too deepAll Tier 2-4 Products2148 products3 words

    Not reachable within two clicks of the homepage. Link it from a parent collection, the navigation, or sibling collections.

  • Too deepAll MSRP Products1867 products3 words

    Not reachable within two clicks of the homepage. Link it from a parent collection, the navigation, or sibling collections.

  • Too deepBOGO15 Collection Q3 20231461 products3 words

    Not reachable within two clicks of the homepage. Link it from a parent collection, the navigation, or sibling collections.

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