Natural Mascara

About

As a 2022 Dirty Thinkers’ Choice Awards Winner, our Fruit Pigmented® Ultra Lengthening Mascara is the best lengthening mascara to give your lashes the glow-up they deserve without any irritating dyes or drying additives you don’t. Our natural makeup and natural skincare products won’t do you dirty like conventional products will. With our face makeup , eye makeup , and eyebrow makeup , you’ll get nothing but the best natural, nutrient-rich ingredients designed to replenish your skin and delicate lashes with the nutrients they need to stay strong and look great with every wear. Don’t forget to start and end your day strong with the depuffing, anti-aging power of our eye creams for even more gorgeous eyes. The Truth About Conventional Mascara Mascara has the power to add thickness, length, and enhanced color to your lashes for eye-catching definition, but at what cost? You see, conventional mascaras can do more harm than good, drying out your lashes and flaking off into your eyes for dry, irritated, and red eyes you’re much better off without. Many conventional mascaras are made with unethically sourced mica, parabens, preservatives, and Teflon (fun fact: Teflon doesn’t belong on your delicate lashes!). And that’s not even the worst of it! Many conventional mascara ingredients also include carbon black (you know, like the ink toner you put in your printer), paraffins, coal tar dyes, formaldehyde, aluminum powder ..should we keep going? Why 100% PURE™ Natural Mascaras Are Different Well for starters, we won’t compromise your health to save a buck. Unlike conventional beauty products, 100% PURE™ natural mascaras and beauty products are always cruelty-free and contain ethically sourced ingredients. You can rest assured that the products you get from us aren’t tested on animals and don’t contain ingredients mined by illegal child labor overseas. What’s more, our mascaras come in a variety of gorgeous colors for a flawless smudge, clump, smudge, and flake-free application.