W7 Lashes and Nails

About

The story of W7 goes back to 2002 when two young men from West London were driven by their entrepreneurial spirit and a desire to make high-quality cosmetics accessible to everyone. Founders Sammy Bazini and Eoin Macleod noticed a gap in the market for truly affordable cosmetics that were actually good quality, and thanks to this foresight, they’ve made waves in the UK cosmetics industry in the best possible way. Until W7 made its appearance, the UK market was very much divided into two categories when it came to cosmetics: high-end, quality, but expensive. The second was, low cost, but poor quality. W7 wanted to create a movement where high-quality cosmetics were available to anyone, no matter their budget, at truly affordable prices - and that’s exactly what they’ve done. Nowadays, everyone is able to go to any shop in the UK and find a wide range of cosmetics at great prices, while also knowing that what they’re using is of great quality - all thanks to W7. Since its initial launch, back in the days before social media was even really a thing, the brand has grown from strength to strength, and they now stock more than 500 different, cruelty-free products. Among their vast range, you’ll find make-up, nail polish, false eyelashes and false nails , plus so much more. All at affordable prices, and at a quality standard you can trust. No matter what occasion or look you’re going for, W7 has you covered. So, whether you want to rock the 3D faux mink lashes or you want to up your nail game with W7 glamourous nails, look no further What Sets W7 Apart? There’s no doubt about it, the cosmetics industry is hugely competitive. In the UK alone, the market alone is worth a whopping £27 billion and growing. However, this has never really phased W7, as they’ve been very clear on what sets them apart from everyone else from day one. At the core of the brand lies a strong belief in creativity, individuality, and healthy self-expression, and this belief is also a huge driving force