AMERICAN CREW

About

American Crew is a US professional men's grooming brand — barbershop-grade, genuinely used in professional settings. The Liquid Wax Medium Hold and Shine at Rs. 2,000 for 100ml sits at the premium end of men's hair styling in Pakistan. Not a daily-use product for most men buying at this price point, but for the right hair type and style, it's one of the better-performing waxes available locally. Here's what to know before picking it up on Highfy.pk. HIYOU at checkout gets free first-order delivery. American Crew Liquid Wax Price in Pakistan Product Size Price American Crew Liquid Wax Medium Hold & Shine 100ml Rs. 2,000 American Crew Liquid Wax Medium Hold & Shine is Rs. 2,000 for 100ml — the bottle typically lasts 4–6 weeks with daily use on short to medium-length hair. Per use that's roughly Rs. 33–50. For context, locally popular styling products like Gatsby or L'Oreal Studio range run Rs. 450–900 for similar volumes. American Crew's premium reflects the professional-grade formulation and brand positioning, not just the country of origin. What American Crew Liquid Wax Actually Does Medium Hold — What That Means in Practice Medium hold means the product controls and styles without locking hair rigidly in place. You can restyle with your fingers mid-day — unlike a hard pomade or strong-hold gel that sets and stays. For Pakistani men with the typical straight-to-wavy South Asian hair texture, medium hold is usually the right call for office styles, casual wear, and structured looks that need to survive Karachi humidity without looking stiff. Heavy gel holds don't always suit finer South Asian hair — they can flatten rather than structure. The shine element in Liquid Wax is a moderate gloss — not the full wet look of a strong pomade, not matte. Closer to a natural finish with visible sheen. If you're going for a classic slick-back or textured quiff, the shine level is appropriate. For matte styles or textured looks where shine reads as greasy