Primers

About

Discover flawless, all-day wear with Natasha's diverse range of makeup primers. From flawless matte and pore-minimizing to illuminating and hydrating options, her expertly formulated makeup primers cater to every skin type, ensuring impeccable makeup that lasts. NATASHA'S MUST-HAVES HY-GEN PRIMER SERUM Do you love a glowy complexion? The HY-GEN PRIMER SERUM is a lightweight, hydrating primer serum formulated for dry, oil and combination skin types. This best-selling primer infuses the skin with up to 72 hours of continuous moisture and balances oils to deliver a translucent, luminous glow with a fresh, baby-skin feel. HY-GEN BRONZE The HY-GEN BRONZE reinvents Natasha’s original HY-GEN Primer Serum with a universal bronzy tint. This clean, vegan, and hypoallergenic formula preps the skin while delivering a sun-kissed, dewy glow. Enriched with skin-loving peptides, humectants, and hyaluronic acid, it hydrates for up to 72 hours, balances oil, and leaves skin soft, plump, and radiant. Perfect as a primer or a lightweight, glowing base for all skin types. Complete your look with Natasha Denona’s iconic collections for EYES , BASE , CHEEKS , LIPS and ACCESSORIES . Discover her award-winning eyeshadow palettes, the HY-GLAM Concealer — a true industry game-changer — and the HY-BRID COLLECTION , where skincare meets makeup in one luxurious experience. {"@context":"https://schema.org","@graph":[{"@type":"CollectionPage","name":"Primers","@id":"https://natashadenona.com/collections/primer#vizby-collection","description":"Discover flawless, all-day wear with Natasha's diverse range of makeup primers.","url":"https://natashadenona.com/collections/primer","priceRange":"$50","additionalProperty":[{"@type":"PropertyValue","propertyID":"shopify.skin-care-effect","name":"Skin care effect","value":"Hydrating, Moisturizing, Plumping, Illuminating, Brightening, Bronzing, Priming"},{"@type":"PropertyValue","propertyID":"shopify.makeup-features","name":"Makeup features","value":"Hydratin