Norda

About

When Outsiders was in its inception, it was hard to imagine something like Norda existing, but the past five years has seen a tidal wave of creative protagonists pushing things forward. Hailing from Canada, Norda was founded by a quartet of industry veterans who, in a story as old as time, couldn’t find the product they craved, so set about making it. With a key guiding principle of essentialism focusing their collective obsessive nature, they created the ultimate technical trail running shoe. Utilising Dyneema uppers, advanced and traditional production techniques, and a specific sole unit developed in cahoots with grip titans Vibram.