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Skin color is determined by melanin, produced by melanocyte cells in the base layer of the skin. When melanocytes are triggered by UV exposure, inflammation, hormones, or injury they produce excess melanin that becomes visible as dark spots, patches, or uneven tone. The trigger matters: post-acne dark spots, sun-induced lentigos, and melasma respond to overlapping but distinct ingredient approaches. Paula's Choice products for pigmentation are fragrance-free, clinically tested to be non-irritating, and formulated with research-backed actives that target the melanin pathway at different points. Which Type of Pigmentation Do You Have? Getting the right result starts with identifying the right concern. Most people have at least two of these types simultaneously the products below target multiple pathways at once. What You Are Seeing Type of Pigmentation Best Starting Point Flat brown or gray-brown patches, usually symmetrical, on cheeks, forehead, or upper lip; worsen with sun exposure or hormonal changes Melasma Discoloration Repair Serum (3% tranexamic acid, 5% niacinamide, 0.5% bakuchiol) + daily SPF Dark marks left after acne, ingrown hairs, eczema, or other inflammation; usually brown or purple-toned and flat Post-Inflammatory Hyperpigmentation (PIH) Discoloration Repair Serum + 10% Niacinamide Booster + daily SPF Small flat brown spots on chronically sun-exposed areas such as cheeks, nose, forehead, and hands Sun-Induced/ Solar Lentigos (Age Spots) C15 Super Booster or 25% Vitamin C + Glutathione Clinical Serum + daily SPF What Pigmentation Products Actually Do Targeted pigmentation products work by interrupting the melanin pathway at one or more stages: reducing melanin production, slowing its transfer to the skin's surface, or helping pigmented skin cells shed faster. No single ingredient does all three, which is why effective pigmentation routines often combine multiple actives. They can: Help fade existing dark spots by targeting excess melanin or limiting it

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