Factor Elara
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Published
2026/09/03
About
Gravel racing has split into distinct disciplines, and the ELARA was built for one of them only: outright speed. This is Factor's answer to the UCI Gravel World Series, the Gravel Earth Series and every start line where seconds decide the result. Developed with input from Factor Racing athletes including 2025 Gravel Earth Series champion Magnus Bak, the ELARA borrows aerodynamic thinking from the ONE and composure from the MONZA, then reworks it entirely for rough terrain. The result is a bike that holds a road racer's position and efficiency while staying planted and confident when the surface turns to chaos.