Keen

About

KEEN Footwear at Urban Industry Founded in 2003 in Portland, Oregon, KEEN has transformed from a niche sailing brand into a global leader in the Gorpcore and outdoor lifestyle markets. Originally born from Martin Keen’s desire to protect toes on the deck of a boat (the Newport sandal), the brand has maintained a steadfast commitment to "Hybrid Life" (balancing work, play, and giving back). At Urban Industry, KEEN represents the intersection of technical utility and subcultural style, particularly through icons like the Jasper and the Uneek . Beyond the aesthetics, KEEN is a pioneer in conscious manufacturing, utilising PFAS-free waterproofing and "Environmentally Preferred Leather" from LWG-certified tanneries. Their design philosophy focuses on "Original Fit" (generous space for toes to spread) and innovative construction that bridges the gap between a mountain approach shoe and a city-ready trainer, making them a cornerstone of our curated footwear selection. You can r ead more on the History of KEEN and specifically the Jasper Shoe here on our journal page. Technical Deep Dive Contoured Arch & Original Fit: KEEN footwear is engineered with a signature generous toe box, allowing toes to splay naturally. This reduces fatigue during long-duration wear on varied terrain. Eco Anti-Odour Technology: Utilising probiotic-based microbes rather than heavy metals or pesticides, this technical treatment breaks down odour in the footbed without compromising skin health or the environment. Two-Cord Construction (Uneek): The Uneek Sandals feature a free-moving nylon cord system that adapts to the specific shape of the foot, providing a custom fit with high-tensile strength and high-vapour breathability. Lace-to-Toe System: Found on models like the Keen Jasper , this climbing-inspired lacing allows for precision lockdown from the bridge of the foot down to the toe, mirroring the stability of a technical approach shoe. The Urban Industry Take KEEN has successfully navigated t