McPhails Furniture
Collection-page reportread on 2026/10/31262 collectionsRead-only
Anyone with the link can see this page. mcphails.com.au
14 of your 128 money pages are ready to rank, 114 need fixes and 0 are blocked from Google.
Free preview: we read 231 of this store's 262 collection pages (128 money pages). A free account audits the whole store: up to 300 pages, every finding on every page, and all the pages it is missing. No card needed.
Sign up free and audit the whole store128 of 138 money pages could be read. 10 could not be fetched and are not scored.
With a Domain Rating of 34, McPhails Furniture can win mid-competition terms. Start with the pages below marked high upside.
Money pages are the collections in your navigation, or category pages with products that other pages link to. The other 134 collections (internal, empty or hidden) are listed at the bottom and not scored.
Score and findings come from our checks on the public collection pages we could read — not a Google metric, and pages we could not fetch are not counted. How we measure
Do this first
The three changes that move rankings soonest, from what we read. Updating a page you already have pays sooner than building a new one.
- Fix 5 pages worth the most: Bedside Tables, Wall Art, Bunk Beds. Together their terms carry 53,500 searches a month and the results pages are beatable at your authority.
- Add intro copy to 4 navigation collections that have none, starting with Home Décor, 70% Off. Two sentences above the grid with the page's keyword in the first one.
- Add a FAQ block to 98 money pages, starting with Bedside Tables, Wall Art. Answer the questions shoppers ask Google about that category.
Pages you're missing
Terms shoppers search that this store has the products for and no page yet, winnable at its authority: 36 in total, plus 0 bigger terms that wait for links.
mirrors
CategoryOptimize existingBeatable5,800 searches/mo
chairs
CategoryNew collectionBeatable5,100 searches/mo · 89 matching products
outdoor bar stools
Use caseNew collectionBeatable1,500 searches/mo · 6 matching products
Score and findings come from our checks on the public collection pages we could read — not a Google metric, and pages we could not fetch are not counted. How we measure
Is this your store? Get the full planFindings
Thin pages
5No intro copy, thin copy or no FAQ: the page gives Google nothing to rank and shoppers nothing to choose with. Match the length of the pages that rank for the term.
No FAQ block. Add 4–5 pre-purchase questions (sizing, materials, care, shipping) as a real Q&A section.
No FAQ block. Add 4–5 pre-purchase questions (sizing, materials, care, shipping) as a real Q&A section.
No FAQ block. Add 4–5 pre-purchase questions (sizing, materials, care, shipping) as a real Q&A section.
200 more findings — sign in to see every page and recommendation.
Sign in to see all findingsInternal, empty or hidden collections: data feeds, tests, merchandising scaffolding. Not scored. Worth a look only if one of them should be a money page.
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