Red Equipment - UK
Collection-page reportread on 2026/10/28185 collectionsRead-only
Anyone with the link can see this page. red-equipment.co.uk
0 of your 48 money pages are ready to rank, 48 need fixes and 0 are blocked from Google.
Free preview: we read 182 of this store's 185 collection pages (48 money pages). A free account audits the whole store: up to 300 pages, every finding on every page, and all the pages it is missing. No card needed.
Sign up free and audit the whole storeWith a Domain Rating of 55, Red Equipment - UK can rank for most terms in its category. Fixes below are ordered by the searches they unlock; pages that already rank are not nagged about FAQs.
Money pages are the collections in your navigation, or category pages with products that other pages link to. The other 137 collections (internal, empty or hidden) are listed at the bottom and not scored.
Score and findings come from our checks on the public collection pages we could read — not a Google metric, and pages we could not fetch are not counted. How we measure
Do this first
The three changes that move rankings soonest, from what we read. Updating a page you already have pays sooner than building a new one.
- Add intro copy to 6 navigation collections that have none, starting with Women's, Men's. Two sentences above the grid with the page's keyword in the first one.
- Bring 6 money pages within three clicks of the homepage, starting with Touring Paddleboards, Beginner & All Round Paddleboards. Link them from a parent collection or the navigation.
- Fix anchor text on 1 pages, starting with Changing Robe Compression Bags: use each page's keyword on the links that point at it.
Pages you're missing
Terms shoppers search that this store has the products for and no page yet, winnable at its authority: 48 in total, plus 6 bigger terms that wait for links.
mens shirts
GenderNew collectionHard22,000 searches/mo · 7 matching products
shirts
CategoryNew collectionBeatable11,000 searches/mo · 11 matching products
caps
CategoryNew collectionHard17,000 searches/mo · 9 matching products
Score and findings come from our checks on the public collection pages we could read — not a Google metric, and pages we could not fetch are not counted. How we measure
Is this your store? Get the full planFindings
Thin pages
1No intro copy, thin copy or no FAQ: the page gives Google nothing to rank and shoppers nothing to choose with. Match the length of the pages that rank for the term.
Under 50 words of copy. Add a short intro above the grid and 300–500 words below it, matching what the ranking pages carry.
Hard to find
1Too deep or isolated. Pages within three clicks of the homepage with sibling links rank; orphans do not.
Links to no other collection. Add a 'related collections' block so equity flows between sibling pages.
Targeting and titles
3Duplicate targets, anchor text, overlong titles and metas, missing H1. One keyword per page, said the same way everywhere it is linked.
Meta description over 155 characters truncates. Trim to the keyword, the key benefit and a call to action.
Meta description over 155 characters truncates. Trim to the keyword, the key benefit and a call to action.
Title tag over 60 characters truncates in search results. Lead with the keyword and trim the tail.
131 more findings — sign in to see every page and recommendation.
Sign in to see all findingsInternal, empty or hidden collections: data feeds, tests, merchandising scaffolding. Not scored. Worth a look only if one of them should be a money page.
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