What Shopify stores build collection pages for

Health & Beauty · Collection topics

Category terms ranked by how many Shopify stores have a collection page for them, with who ranks, what the SERP asks, and who is missing it.

TopicStoresAdded in 90 daysSearches/mo12-moSERPFeasibility
stocking stuffers403+710k–100k-25%articlesLocked
flights269+21
brushes178+31k–10k+18%collection pagesBeatable
supplements159+610k–100k+15%articlesLocked
beauty157+9100k+-45%mixedLocked
lips147+210k–100k-17%articlesLocked
cleansers145+910k–100k+5%collection pagesLocked
eyes131+2100k+-2%articlesLocked
body wash131+310k–100k-2%mixedLocked
wellness129+710k–100k+4%articlesLocked
hair products124+610k–100k+8%mixedHard
fragrance119+310k–100k+48%one brand
makeup115+5100k+-4%mixedLocked
masks106+110k–100k-2%mixed
body lotion106+110k–100k+1%collection pagesLocked
skincare105+310k–100k+9%collection pagesLocked
hair care102+410k–100k+69%mixed
fitness101+7100k++10%mixedLocked
combo101+61k–10k+2%articlesLocked
body care100+61k–10k+2%collection pagesLocked
courses98+510k–100k+11%one brandLocked
eyeliner97+410k–100k+8%mixed
body care products97+61k–10k-11%collection pagesHard
samples96+210k–100k+5%articles
tools and accessories94+2100–1k0%mixedBeatable
cart upsell93+6100–1k-11%mixedLocked
mascara88+310k–100k-8%articlesLocked
dry skin88+210k–100k+3%articlesBeatable
face serum83+510k–100k+15%
eye care83+21k–10k0%one brandBeatable
lip balm82+610k–100k+33%mixed
concealer80+310k–100k+14%collection pagesLocked
moisturizers78+21k–10k0%mixedHard
deodorant76+5100k+-1%mixed
award winners76+3100–1k+37%collection pagesLocked
sunscreen7410k–100k0%mixed
sensitive skin73+31k–10k-3%articlesLocked
lipstick72+310k–100k+22%mixedLocked
lip gloss69+310k–100k+27%collection pagesHard
powder69+210k–100k+11%articlesBeatable

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