Lip Balm

191 Shopify stores have a collection page for "lip balm", 11 added in the last 90 days. See who ranks, how they title it, what shoppers ask Google, and which stores are missing it.

Also covers: lip balm for dry lips · lip balm for women · lip balms · lip care · lip makeup · lip moisturizer · lip products · lip treatment · organic lip balms · vegan lip balm

Stores with this collection
191
Added in 90 days
+11
Searches/mo
10k–100k
Difficulty
—
What ranks
mixed

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Search interest, 24 months+33% vs a year ago
Search interest, 24 months
Stores adding this collection, per month-100% vs a year ago
Stores adding this collection, per month

Who ranks for it

Search results recorded once for United States (as of 2026/09/14). Rankings and AI Overviews change and vary by user; this is a dated snapshot, not live data. How we measure

#PageTypeDR
4amazon.comamazon.com/soothing-lip-balm/s?k=soothing+lip+balmmarketplace70+
6target.comtarget.com/s/best+hyaluronic+lip+balmmarketplace70+
7Foods Alive Inc.foodsalive.com/products/organic-lip-balm-eucalyptus-mintproduct50–69
8Sun Bumsunbum.com/products/clear-lip-30-moisturizing-lip-balm-bundleproduct70+
9smilemakers.comsmilemakers.com/custom-budget-lip-balms.htmlother30–49

Cited in Google's AI Overview

What Google's AI Overview cites for this term. Collection pages come first with what they look like — the pages to learn from if you want yours cited.

Search results recorded once for United States (as of 2026/09/14). Rankings and AI Overviews change and vary by user; this is a dated snapshot, not live data. How we measure

SourceTypeWordsProductsFAQDR
The New York Timesnytimes.com · nytimes.com/wirecutter/reviews/best-lip-balm/other70+
YouTube·Amanda Zyoutube.com · youtube.com/watch?v=aI3reWoOF4k&t=29other70+
On the results page:AI OverviewDiscussionsPeople also askShoppingTop stories

How the top stores build it

StoreCollection titleProductsAds landing hereVisits/mo
Pilgrim India
Lip Balm6—5.8M
The Derma Co
Lip Balm7—4.8M
Dot & Key
Lip Balm20—4.2M
Minimalist
lip balm2—3.3M
mCaffeine
Lip Balms5—2.8M
Dr. Squatch
Lip Balm8382.6M
RW&CO
Lip Care8—2.5M
Thrive Causemetics
Lip Products45122.4M
Innovist
Lip Balms19—2.4M
Mamaearth
Lip-Balms9—2.2M

What shoppers ask Google

  • What does a lip balm do?
  • Which lip balm is best?
  • What is the #1 lip balm brand?
  • What is the best lip balm to use?

Stores in Health & Beauty without this collection

Large stores in the same vertical with no page for this term. The audit shows what else they are missing.

Related topics

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