What Shopify stores build collection pages for
Health & Beauty · Collection topics
Category terms ranked by how many Shopify stores have a collection page for them, with who ranks, what the SERP asks, and who is missing it.
5,500 topics
| Topic | Stores | Added in 90 days | Searches/mo | 12-mo | SERP | Feasibility |
|---|---|---|---|---|---|---|
| supplements | 356 | +9 | 10k–100k | +15% | articles | Locked |
| wellness | 340 | +21 | 10k–100k | +4% | articles | Locked |
| masks | 287 | +6 | 10k–100k | -2% | mixed | |
| makeup | 276 | +19 | 100k+ | -4% | mixed | Locked |
| lips | 268 | +8 | 10k–100k | -17% | articles | Locked |
| brushes | 256 | +5 | 1k–10k | +18% | collection pages | Beatable |
| cleansers | 250 | +8 | 10k–100k | +5% | collection pages | Locked |
| hair products | 235 | +9 | 10k–100k | +8% | mixed | Hard |
| body wash | 228 | +10 | 10k–100k | -2% | mixed | Locked |
| skincare | 218 | +7 | 10k–100k | +9% | collection pages | Locked |
| hair care | 218 | +8 | 10k–100k | +69% | mixed | |
| eyes | 217 | +2 | 100k+ | -2% | articles | Locked |
| fragrances | 201 | +14 | 1k–10k | +10% | one brand | Locked |
| lip balm | 191 | +11 | 10k–100k | +33% | mixed | |
| body lotion | 190 | +6 | 10k–100k | +1% | collection pages | Locked |
| sunscreen | 188 | +5 | 10k–100k | 0% | mixed | |
| combo | 187 | +9 | 1k–10k | +2% | articles | Locked |
| body care products | 187 | +11 | 1k–10k | -11% | collection pages | Hard |
| body care | 185 | +7 | 1k–10k | +2% | collection pages | Locked |
| tools and accessories | 183 | +4 | 100–1k | 0% | mixed | Beatable |
| skin care | 181 | +5 | 10k–100k | +7% | collection pages | Locked |
| perfume | 180 | +12 | 100k+ | +10% | collection pages | Hard |
| eye care | 178 | +6 | 1k–10k | 0% | one brand | Beatable |
| samples | 174 | +4 | 10k–100k | +5% | articles | |
| nails | 168 | +6 | 100k+ | 0% | one brand | Beatable |
| dry skin | 165 | +5 | 10k–100k | +3% | articles | Beatable |
| face serum | 165 | +2 | 10k–100k | +15% | mixed | Locked |
| lipstick | 163 | +4 | 10k–100k | +22% | mixed | Locked |
| moisturizers | 163 | +3 | 1k–10k | 0% | mixed | Hard |
| vitamin c | 160 | +3 | 100k+ | +27% | articles | |
| eyeliner | 157 | +5 | 10k–100k | +8% | mixed | |
| energy | 155 | +3 | 100k+ | +11% | one brand | |
| deodorant | 155 | +7 | 100k+ | -1% | mixed | |
| weight loss | 154 | +9 | 100k+ | -3% | mixed | Locked |
| mascara | 151 | +3 | 10k–100k | -8% | articles | Locked |
| lip gloss | 147 | +6 | 10k–100k | +27% | collection pages | Hard |
| concealer | 146 | +3 | 10k–100k | +14% | collection pages | Locked |
| sensitive skin | 145 | +4 | 1k–10k | -3% | articles | Locked |
| shampoo | 144 | +5 | 10k–100k | 0% | collection pages | Locked |
| powder | 141 | +3 | 10k–100k | +11% | articles | Beatable |
Audit your own collection pages
Enter a Shopify store domain. We read its collection pages and report the dead, thin, deep and missing ones. Free, no account.