Bells of Steel USA

bellsofsteel.us

Weight Lifting Machine & Exercise Bench Accessories, weight lifting machines & racks and free weights, dumbbells & kettlebells · 372.1K visits a month · 476 products from $0.01 · 48 Meta ads running

Monthly visits
372.1K
third-party estimate
Products
476
1,540 variants
Price range
$0.01–$5,299.99
median $99.99
Collections
147
16 new in 90 days
Meta ads
48
running since Oct 2026
Followers
21K
largest: Facebook

Traffic

Monthly visits
372.1K
Sep 2026 · third-party estimate
Global rank
#124,913

Traffic sources, top countries and search keywords are shown when you sign in.

Products

Price range
$0.01–$5,299.99
median $99.99 · 476 products
  • Weight Lifting Machine & Exercise Bench Accessories31%
  • Weight Lifting Machines & Racks26%
  • Free Weights, Dumbbells & Kettlebells14%

Collections

New in 90 days
16
Linked from home
72
Words of copy per page
73
Topics peers build, not here
10
Meta ads
48
running since 2026-10-01
Dynamic 58%Video 35%Catalog 4%Image 2%

23% land on a collection page

Social

  • Facebook21K
  • Instagram—
  • linkedin—
  • TikTok8.4K

Search and AI

AI Overview citations
3 / 161
United States · Sporting Goods
Domain rating
43

Compared with Sporting Goods stores

741 peers
  • Collection pages 147peer median 99
    Higher than 61% of peers
  • Words on collection pages 73peer median 87
    Higher than 46% of peers
  • Products 476peer median 324
    Higher than 57% of peers
  • Median price $99.99peer median $88.74
    Higher than 55% of peers

Peers: the 741 Sporting Goods stores we track in depth, as of 2026/11/02. Store counts are capped at what we read (1,000 collections, 1,000 products). How we measure

About

Since 2010 Bells of Steel has been providing quality, affordable, fitness equipment for home gyms.

Sells
Sporting Goods › Fitness & General Exercise Equipment › Weight Lifting › Weight Lifting Machine & Exercise Bench Accessories
Location
Indianapolis, United States
Brands
11
Contact
Contact email on file. Sign in to see it.