Fussy
getfussy.comDeodorants & Anti-Perspirant, deodorants and body wash · 1.2M visits a month · 236 products from £5 · 1381 Meta ads running
Monthly visits
1.2M
third-party estimate
Products
236
451 variants
Price range
£5–£30
median £18
Collections
131
16 new in 90 days
Meta ads
1381
running since Sep 2026
Followers
58K
largest: Facebook
Traffic
Monthly visits
1.2M
Sep 2026 · third-party estimate
- Global rank
- #41,948
Traffic sources, top countries and search keywords are shown when you sign in.
Products
Price range
£5–£30
median £18 · 236 products
- Deodorants & Anti-Perspirant42%
- Deodorants26%
- Body Wash21%
Collections
- New in 90 days
- 16
- Linked from home
- 9
- Words of copy per page
- 51
- Topics peers build, not here
- 10
Ads
Meta ads
1381
running since 2026-09-28
Video 41%Dynamic 33%Image 26%
0% land on a collection page
Social
- Facebook58K
- Instagram—
- TikTok44.1K
Search and AI
AI Overview citations
0 / 1
United Kingdom · Health & Beauty
- Domain rating
- 60
Compared with Health & Beauty stores
2.8K peers
- Collection pages 131peer median 57Higher than 72% of peers
- Words on collection pages 51peer median 55Higher than 49% of peers
- Products 236peer median 105Higher than 67% of peers
- Median price £18peer median £44.99Higher than 13% of peers
Peers: the 2.8K Health & Beauty stores we track in depth, as of 2026/11/02. Store counts are capped at what we read (1,000 collections, 1,000 products). How we measure
About
As seen on Dragons' Den. Fussy is the UK's highest rated refillable natural deodorant with plastic-free refills and clean effective ingredients that actually work. Backed by science it will keep you smelling fresh for over 24 hours.
- Sells
- Health & Beauty › Personal Care › Deodorants & Anti-Perspirant
- Location
- London, United Kingdom
- Brands
- 2