Hanky Panky

hankypanky.com

Thongs, boyshorts and bras · 143.9K visits a month · 671 products from $4.99 · 361 Meta ads running

Monthly visits
143.9K
third-party estimate
Products
671
2,293 variants
Price range
$4.99–$660
median $34
Collections
269
178 new in 90 days
Meta ads
361
running since Oct 2026
Followers
57K
largest: Facebook

Traffic

Monthly visits
143.9K
Sep 2026 · third-party estimate
Global rank
#175,955

Traffic sources, top countries and search keywords are shown when you sign in.

Products

Price range
$4.99–$660
median $34 · 671 products
  • Thongs44%
  • Boyshorts19%
  • Bras10%

Collections

New in 90 days
178
Linked from home
80
Words of copy per page
126
Topics peers build, not here
10
Meta ads
361
running since 2026-10-12
Dynamic 66%Video 25%Image 9%

47% land on a collection page

Social

  • Facebook57K
  • Instagram—

Search and AI

AI Overview citations
2 / 830
United States · Apparel & Accessories
Domain rating
56

Compared with Apparel & Accessories stores

6K peers
  • Collection pages 270peer median 149
    Higher than 70% of peers
  • Words on collection pages 126peer median 40
    Higher than 69% of peers
  • Products 671peer median 690
    Higher than 49% of peers
  • Median price $34peer median $108
    Higher than 14% of peers

Peers: the 6K Apparel & Accessories stores we track in depth, as of 2026/11/02. Store counts are capped at what we read (1,000 collections, 1,000 products). How we measure

About

Hanky Panky is home to the world's most comfortable thong. Discover sustainable, non-toxic, size-inclusive underwear from a female-founded NYC brand.

Sells
Apparel & Accessories › Clothing › Lingerie › Women's Underpants › Thongs
Location
New York, United States
Brands
3
Contact
Contact email on file. Sign in to see it.