HYPHEN
letshyphen.comLip Balms, skin care and cosmetics · 1.4M visits a month · 68 products from ₹249 · 1880 Meta ads running
Monthly visits
1.4M
third-party estimate
Products
68
68 variants
Price range
₹249–₹1,547
median ₹544
Collections
117
7 new in 90 days
Meta ads
1880
running since Aug 2026
Followers
21K
largest: Facebook
Traffic
Monthly visits
1.4M
Sep 2026 · third-party estimate
- Global rank
- #40,610
Traffic sources, top countries and search keywords are shown when you sign in.
Products
Price range
₹249–₹1,547
median ₹544 · 68 products
- Lip Balms22%
- Skin Care20%
- Cosmetics15%
Collections
- New in 90 days
- 7
- Linked from home
- 18
- Words of copy per page
- 5
- Topics peers build, not here
- 10
Ads
Meta ads
1880
running since 2026-08-19
Video 61%Dynamic 28%Image 10%Catalog 1%
97% land on a collection page
Social
- Facebook21K
- Instagram—
- X—
Search and AI
AI Overview citations
0 / 313
United States · Health & Beauty
- Domain rating
- 36
Compared with Health & Beauty stores
2.8K peers
- Collection pages 117peer median 57Higher than 70% of peers
- Words on collection pages 5peer median 55Higher than 21% of peers
- Products 68peer median 105Higher than 37% of peers
- Median price ₹544peer median ₹44.99Higher than 83% of peers
Peers: the 2.8K Health & Beauty stores we track in depth, as of 2026/11/02. Store counts are capped at what we read (1,000 collections, 1,000 products). How we measure
About
Hyphen, co-founded by Kriti Sanon, brings result-driven skincare solutions in every bottle.
- Sells
- Health & Beauty › Personal Care › Cosmetics › Skin Care › Lip Balms & Treatments › Lip Balms
- Location
- Mumbai, India
- Brands
- 2
- Contact
- Contact email on file. Sign in to see it.