RUBY
rubynz.comSkirts, earrings and kitchen & dining · 116K visits a month · 1,000+ products from NZ$1 · 101 Meta ads running
Monthly visits
116K
third-party estimate
Products
1,000+
5,871 variants
Price range
NZ$1–NZ$324
median NZ$66
Collections
242
9 new in 90 days
Meta ads
101
running since May 2026
Followers
110.1K
largest: Instagram
Traffic
Monthly visits
116K
Sep 2026 · third-party estimate
- Global rank
- #230,943
Traffic sources, top countries and search keywords are shown when you sign in.
Products
Price range
NZ$1–NZ$324
median NZ$66 · 1,000+ products
- Skirts21%
- Earrings14%
- Kitchen & Dining14%
Collections
- New in 90 days
- 9
- Linked from home
- 84
- Words of copy per page
- 219
- Topics peers build, not here
- 10
Ads
Meta ads
101
running since 2026-05-25
Dynamic 53%Image 24%Catalog 15%Video 8%
68% land on a collection page
Social
- Facebook45K
- Instagram—
- TikTokverified28.7K
- Instagram—
Search and AI
AI Overview citations
0 / 830
United States · Apparel & Accessories
- Domain rating
- 45
Compared with Apparel & Accessories stores
6K peers
- Collection pages 241peer median 149Higher than 66% of peers
- Words on collection pages 219peer median 40Higher than 79% of peers
- Products 3.4Kpeer median 690Higher than 84% of peers
- Median price NZ$66peer median NZ$108Higher than 35% of peers
Peers: the 6K Apparel & Accessories stores we track in depth, as of 2026/11/02. Store counts are capped at what we read (1,000 collections, 1,000 products). How we measure
About
RUBY is an eminent fashion label from Aotearoa. Best known and loved for our mutually nourishing relationship with our Rubette community and the way our designs embody those who wear them.
- Sells
- Apparel & Accessories › Clothing › Skirts
- Location
- Auckland, New Zealand
- Brands
- 46
- Contact
- Contact email on file. Sign in to see it.