Tefal

tefal.com.au

Frying Pans, cookware sets and stock pots · 124K visits a month · 1,000+ products from A$1.95 · 4 Meta ads running

Monthly visits
124K
third-party estimate
Products
1,000+
1,004 variants
Price range
A$1.95–A$1,099
median A$49.95
Collections
255
17 new in 90 days
Meta ads
4
running since Dec 2025
Followers
4.1M
largest: Facebook

Traffic

Monthly visits
124K
Sep 2026 · third-party estimate

Traffic sources, top countries and search keywords are shown when you sign in.

Products

Price range
A$1.95–A$1,099
median A$49.95 · 1,000+ products
  • Frying Pans30%
  • Cookware Sets29%
  • Stock Pots10%

Collections

New in 90 days
17
Linked from home
86
Words of copy per page
20
Topics peers build, not here
10
Meta ads
4
running since 2025-12-05
Video 50%Dynamic 50%

Social

  • Facebook4.1M
  • Instagram—
  • Pinterest—
  • TikTok2.4K

Search and AI

AI Overview citations
1 / 319
United States · Home & Garden
Domain rating
57

Compared with Home & Garden stores

1.8K peers
  • Collection pages 255peer median 105
    Higher than 72% of peers
  • Words on collection pages 20peer median 101
    Higher than 25% of peers
  • Products 1.1Kpeer median 482
    Higher than 63% of peers
  • Median price A$49.95peer median A$69.99
    Higher than 40% of peers

Peers: the 1.8K Home & Garden stores we track in depth, as of 2026/11/02. Store counts are capped at what we read (1,000 collections, 1,000 products). How we measure

About

At Tefal, our main mission is simple: help all Aussies make the most of their everyday life, with innovative, smart and quality kitchen appliances and cookware. From clothes steamers to food steamers, multicookers to sandwich makers, air fryers to grills, cookware and kitchenware, Tefal will always be by your side.

Sells
Home & Garden › Kitchen & Dining › Cookware & Bakeware › Cookware › Skillets & Frying Pans › Frying Pans
Location
Macquarie Park, Australia
Brands
3