The Frye Company
thefryecompany.comShoe Care Kits, shoe treatments and fabric & upholstery protectors · 684.7K visits a month · 1,000+ products from $20 · 84 Meta ads running
Monthly visits
684.7K
third-party estimate
Products
1,000+
5,600 variants
Price range
$20–$498
median $152.07
Collections
256
26 new in 90 days
Meta ads
84
running since Feb 2026
Followers
282K
largest: Facebook
Traffic
Monthly visits
684.7K
Sep 2026 · third-party estimate
- Global rank
- #55,893
Traffic sources, top countries and search keywords are shown when you sign in.
Products
Price range
$20–$498
median $152.07 · 1,000+ products
- Shoe Care Kits63%
- Shoe Treatments13%
- Fabric & Upholstery Protectors13%
Collections
- New in 90 days
- 26
- Linked from home
- 48
- Words of copy per page
- 89
- Topics peers build, not here
- 10
Ads
Meta ads
84
running since 2026-02-27
Image 39%Dynamic 35%Catalog 12%Video 11%
37% land on a collection page
Social
- Facebook282K
- Instagram—
- TikTokverified18.1K
Search and AI
AI Overview citations
0 / 319
United States · Home & Garden
- Domain rating
- 64
Compared with Home & Garden stores
1.8K peers
- Collection pages 256peer median 105Higher than 72% of peers
- Words on collection pages 89peer median 101Higher than 47% of peers
- Products 2.1Kpeer median 482Higher than 75% of peers
- Median price $152.07peer median $69.99Higher than 66% of peers
Peers: the 1.8K Home & Garden stores we track in depth, as of 2026/11/02. Store counts are capped at what we read (1,000 collections, 1,000 products). How we measure
About
Shop Frye's collection of fashion forward leather boots, shoes, sneakers, & bags for both men & women. High-quality craftsmanship since 1863.
- Sells
- Home & Garden › Household Supplies › Shoe Care & Tools › Shoe Care Kits
- Location
- Fenton, United States
- Brands
- 4
- Contact
- Contact email on file. Sign in to see it.