XTM Performance

xtm.com.au

Snow Pants & Suits, gloves & mittens and sport jackets · 28.2K visits a month · 661 products from A$14.99 · 19 Meta ads running

Monthly visits
28.2K
third-party estimate
Products
661
3,451 variants
Price range
A$14.99–A$599.99
median A$99.99
Collections
154
2 new in 90 days
Meta ads
19
running since Aug 2026
Followers
7K
largest: Facebook

Traffic

Monthly visits
28.2K
Sep 2026 · third-party estimate
Global rank
#896,661

Traffic sources, top countries and search keywords are shown when you sign in.

Products

Price range
A$14.99–A$599.99
median A$99.99 · 661 products
  • Snow Pants & Suits25%
  • Gloves & Mittens22%
  • Sport Jackets15%

Collections

New in 90 days
2
Linked from home
86
Words of copy per page
48
Topics peers build, not here
10
Meta ads
19
running since 2026-08-31
Dynamic 58%Image 37%Video 5%

79% land on a collection page

Social

  • Facebook7K
  • Instagram—

Search and AI

AI Overview citations
1 / 1
Australia · Apparel & Accessories
Domain rating
38

Compared with Apparel & Accessories stores

6K peers
  • Collection pages 126peer median 149
    Higher than 45% of peers
  • Words on collection pages 48peer median 40
    Higher than 52% of peers
  • Products 661peer median 690
    Higher than 49% of peers
  • Median price A$99.99peer median A$108
    Higher than 48% of peers

Peers: the 6K Apparel & Accessories stores we track in depth, as of 2026/11/02. Store counts are capped at what we read (1,000 collections, 1,000 products). How we measure

About

XTM is a proudly Australian owned & designed snow & outdoor brand boasting a range of quality, affordable winter clothing & accessories for skiing, snowboarding, hiking and camping.

Sells
Apparel & Accessories › Clothing › Outerwear › Snow Pants & Suits
Location
Torquay, Australia
Brands
1
Contact
Contact email on file. Sign in to see it.